For my second analysis of Music video’s, I will be looking at the conventions of The Beyonce music video ‘If I were a boy’.
This video includes all the general conventions, such as the lyrics of the song influencing the video, the artist performing etc. These are some of the more particular conventions included:
The Mood of the Song – The song is quite sad, therefore Beyonce’s expression and emotion is shown to emphasise this.
Storyline – This is another video which shows the idea of a story which goes with the song. Matching the story with the lyrics.
Slow motion shots- these are used so the moment can be held for longer to either show significance or just the emotion of that part of the video.
Pauses – again pauses are being used to show parts of the story which cannot be shown without speech.
The above pictures are taken from the music video for ‘If I were a boy’. They show that most of the video is focused on the one solo singer. The majority of the shots are close ups or long shots of the singer.
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